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TIL Nike's Slogan "Just Do It" was inspired by double-murderer Gary Gilmore who said in his last moments facing down a firing squad "Let's Do It" : r/todayilearned
![Why Nike's slogan is essential for your success and you must make it a part of you | by Emmanuel A. Anderson | ILLUMINATION | Medium Why Nike's slogan is essential for your success and you must make it a part of you | by Emmanuel A. Anderson | ILLUMINATION | Medium](https://miro.medium.com/max/1400/1*d5BfNuXyrrCc8jR9yPlGqw.jpeg)
Why Nike's slogan is essential for your success and you must make it a part of you | by Emmanuel A. Anderson | ILLUMINATION | Medium
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